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One Direction Fails to Bring In Big Bucks at London Auction

Image courtesy of Daly/PictureGroup (via ABC News Radio)
Image courtesy of Daly/PictureGroup (via ABC News Radio)

Of course One Direction is one of the hottest bands on the planet... or are they?  In a recent charity auction to benefit London's Roundhouse theater, a chance to meet up with the guys went largely unbid upon, finally selling for much less than organizers initially anticipated, reports Vanity Fair

Organizers of the posh annual auction anticipated the 1D meet-and-greet package was going to trigger a bidding frenzy among the deep-pocketed patrons in attendance.  Organizers even saved the 1D package for the auction's big finale in anticipation of topping off the evening on a high note, but that strategy fell flat. 

Bidding began at about $7,500.  After a lackluster response and no bids, the auctioneer for Christie's quickly dropped the asking price all the way down to $1,500.

To encourage offers, British comedian Harry Enfield even joked with the crowd, asking “Don’t any of you have spoiled daughters?!”  Good thing he did.  The 1D meet-and-greet was auctioned eventually for just under $3,000.

Copyright 2013 ABC News Radio

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