A series of pictures snapped last week on a London street indicate that British socialite Peaches Geldof's multitasking priorities might need a little work.

The 23 year old new mother was taking little baby Astala Dylan Willow Geldof-Cohen for a walk when his pram hit an uneven stretch of pavement.

Geldof, who appears to be mid conversation, never drops the phone, even as her 5-month-old tumbles on to the sidewalk, landing with his feet all the way out of the stroller.