A new business in Madison will offer their customers a chance to lay in bed with their staff - but only to cuddle.
The Snuggle House is having difficulties getting open thanks to some city concerns. Officials are apparently not comfortable with the snuggle operation - they don't want a house of prostitution to pop up.
But those behind the Snuggle House promises that it's all about intimate, non-sexual touch that some people crave. Staff members are in their 20s and understand how important physical touch is.