Beyonce has signed a $50 million deal with Pepsi. The agreement includes traditional promotional appearances and a new commercial, but also the beverage company's investment in a numb of the singer's creative projects.
Beyonce will appear in a TV spot for Pepsi, a brand she has been involved with since 2002. She's also performing at the Super Bowl halftime show, which is sponsored by Pepsi.
Jay-Z and Beyonce were the highest-paid celebrity couple of the year. Beyonce earned $40 million to Jay-Z's $38 million.
Beyonce's face will also appear on a limited edition run of Pepsi cans. Other recently featured by the brand include One Direction and Nicki Minaj.
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